What social media platforms do you consider absolutely essential to your company’s success? Probably Facebook. Maybe Twitter. Definitely LinkedIn. But what about Snapchat?
Snapchat is an interesting format: It allows users to take pictures and post short videos that then disappear. It has quickly caught on and over 100 million users log on to Snapchat every day. Most of those users are Millennials.
Using Snapchat is fairly easy, and you can embellish images with fun filters and add captions or other notes. There are also other icons that users implement so that they can know what’s happening to their Snaps.
There are many attractive things about Snapchat from a business perspective; probably the biggest is cost. It’s incredibly cheap and is urgent in a way that no other social media platform is. It’s also a great way to exercise your creative muscles and build a community of devoted followers.
Still not convinced? Use this graphic to learn more about what Snapchat is and how you can use it for your business.